We created a comprehensive logo and brand design for an employee benefits engagement firm's new product, Producer Bridge. This resource empowers brokers by providing all the tools they need to market, sell, and service efficiently, supported by a back-office team. We used the new branding we created to also design them a one-page sales and lead magnet-oriented website, complete with custom lead forms, infrastructure for those leads, and subscription checkout capabilities. The result was a cohesive, user-friendly landing page that streamlined the new product’s operations and maximized their subscription rate.